Subgroup (423) - 2026-Q1
The workforce of Workers in Sales Promotion and Models during first quarter of 2026 was 127k people, whose salary averaged $6.21k MX working around 40 hours per week.
The average age of Workers in Sales Promotion and Models was 34.9 years. The workforce was distributed in 26.5% men with an average salary of $5.13k MX and, 73.5% women with average salary of $6.6k MX.
The best average salaries received by Workers in Sales Promotion and Models were in San Luis Potosí ($10.9k MX), Hidalgo ($9.97k MX), and Tamaulipas ($9.92k MX) while the workforce was larger in Ciudad de México (23.4k), Estado de México (15.2k), and Jalisco (12k).
In terms of industries, the best average salaries were in Retail Trade of Automobiles and Pickup Trucks ($15.1k MX), Rental of Household and Personal Goods ($10.8k MX), and Financial Institutions for Economic Developmen ($10k MX), while the workforce was concentrated on Business Administration Services (40.3k), Legal Services (20.7k), and Retail Trade of Groceries and Food (6.92k).
67.4% of the total informal workers correspond to women with an average salary of $5.59k MX and 32.6% to men with an average salary of $5.26k MX.
At the level of states, Tlaxcala had the highest percentage of informal workers with 100% corresponding to 103 from 103 workers, while the state with the lowest percentage of informal workers was Veracruz de Ignacio de la Llave with a 0.71% corresponding to 21 from 2.97k workers.
At first quarter of 2026, the people who worked as Workers in Sales Promotion and Models were 127k being a 14.8% lower than the fourth quarter of 2025. (149k).
In the same period, an average salary of $6.21k MX was observed, registering an increase of 6.54%, compared to the fourth quarter of 2025 ($5.83k MX).
The states with the highest number of Workers in Sales Promotion and Models during the first quarter of 2026 were Ciudad de México (23.4k), Estado de México (15.2k), and Jalisco (12k)
Comparing the first quarter of 2021 and the first quarter of 2026, the main positive variations occurred in Jalisco and Oaxaca with an increase of 3.67k (43.8%) and 1.84k (373%), respectively. On the other hand, the negative variations were accentuated in Estado de México and Nuevo León with a decrease of 7.27k (32.4%) and 5.8k (37%), respectively.
The states with the best average salaries for Workers in Sales Promotion and Models during first quarter of 2026 were San Luis Potosí ($10.9k MX), Hidalgo ($9.97k MX), and Tamaulipas ($9.92k MX)
Comparing the first quarter of 2021 and the first quarter of 2026, the positive salary growth was higher in San Luis Potosí and Coahuila de Zaragoza with an increase of $5.18k MX (90.9%) and $4.64k MX (98.2%), respectively. Por otro lado, las variaciones salariales negativas se acentuaron en Tlaxcala and Chihuahua with a decrease of $6.64k MX (100%) and $6.07k MX (40%), respectively.
Average Age 2026-Q1
At first quarter of 2026, the male workforce in Workers in Sales Promotion and Models represented the 26.5% of the employed population and women 73.5%. The male workforce was higher in the age group of 25 to 34 years (10.7k), while the female workforce was higher in the age group of 35 to 44 years (29.6k).
The highest average salary was $7.32k MX received by women from 25 to 34 years, while the lowest average salary was $5.61k MX received by women from 35 to 44 years.
* The data regarding salaries have low statistical precision so it should not be used as conclusions.
Average Schooling in Years (2026-Q1)
During the first quarter of 2026, male and female workforce in Workers in Sales Promotion and Models was concentrated in the educational segment with 10 to 12 years of schooling (21.7k men and 49.3k women).
The highest average salary was $9.38k MX received by women with 16 to 18 years of schooling, while the lowest average salary was $4.3k MX received by men with 10 to 12 years of schooling.
* The data regarding salaries have low statistical precision so it should not be used as conclusions.
The visualization shows the distribution of Workers in Sales Promotion and Models in different industries and economic sectors.
At first quarter of 2026, the workforce was higher in Business Administration Services (43.3%), Legal Services (22.3%), and Retail Trade of Groceries and Food (7.44%).
In the same period, the best average salaries were received in Retail Trade of Automobiles and Pickup Trucks ($15.1k MX), Rental of Household and Personal Goods ($10.8k MX), and Financial Institutions for Economic Developmen ($10k MX).
Labor Informality 2026-Q1
During the first quarter of 2026, the labor informality of Workers in Sales Promotion and Models reached a 18.1%, which implied an increase from 7.5 percentage points compared to the fourth quarter of 2025 (10.6%).
The labor informality of this occupation was lower than informality at the country level in 36.6 percentage points during the first quarter of 2026.
Greater Labor Informality: 100%, Tlaxcala
Less Labor Informality: 0.71 %, Veracruz de Ignacio de la Llave
At first quarter of 2026, the states with the highest rate of labor informality in Workers in Sales Promotion and Models were Tlaxcala (100%), Estado de México (39.8%), and Zacatecas (33%).
The states with the lowest informality rate were Campeche (5.8%), Michoacán de Ocampo (4.02%), and Veracruz de Ignacio de la Llave (0.71%).
The workforce of Workers in Sales Promotion and Models during the first quarter of 2026 was higher in the age group with 35 to 44 years concentrating 36.4k workers of which 88.5% corresponds to formal employment (32.2k) and 11.5% to informal employment (4.2k).
Regarding the schooling years, the workforce was higher in the range with 10 to 12 years of schooling concentrating 71.1k workers of which 79.9% corresponds to formal employment (56.8k) and 20.1% corresponds to informal employment (14.3k).